COMPANY PROFILE
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Ningbo Leader Import and Export Co., Ltd. was founded by Mr. Cai Yongyue in Ningbo, China in 1993. It has been deeply engaged in the field of international trade for more than 20 years. The company's business involves product production, design development, technology research & innovation, and transportation, warehousing and logistics. The company has always attached great importance to product research and development. The company has two products R & D bases in Ningbo and Shenzhen. It invests a lot of capital and manpower every year for new product development and technology process optimization.................................


At present, the company has begun to invest in North America, Western Europe, and other regions to establish "overseas warehouses". It has a professional and clear factory site in Ningbo and Dongguan. Meanwhile, the company has also founded overseas factories in Laos, Asia. We have rich factory experience, procurement resources, and relatively low-cost advantages to cope with the current complex international economic situations.

Since its beginning, the company has taken “providing highly cost-effective products and services for global consumers” as its mission. The company has actively developed products that meet the needs of consumers in different regions and provided consumers with appropriate, convenient, and efficient high-quality services...................

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At present, Leader's products are in more than ten categories, such as electronic consumer goods, personal care products, and traditional gifts such as toys, tools, drinkware, bags, etc. These products are sold online through famous platforms (amazon, Walmart, etc.), Self-supporting independent stations, and also on other websites..................

The product markets cover North America, Europe, Australia, and East Asia. In addition to the online platform, Leader is also laying out offline experience stores based on the needs of the local market, connecting terminals by building more abundant consumption scenarios...................

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Leader people always adhere to the value the concept of " honesty and integrity, innovation, hard work, and continuous self-improvement". The company actively fulfills its corporate social responsibility and makes continuous contributions to society in terms of promoting employment, improving trade efficiency, driving cost-effective consumption, and helping the needy.

Leader inter national also actively promotes trade without borders, new retail experience, and the realization of the social value of fairness and justice.

DEVELOPMENT COURSE
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1993
2002
2018
2019
Leader Premiums Co., Ltd.
Ningbo Linch Toys Manufacture Co., Ltd.
Shenzhen Global Electronic Technology Co., Ltd. Dongguan Leaper Electronic Technology Co., Ltd.
Leader Lao Co., Ltd
CORPORATE CULTURE
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VALUE
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PEOPLE-ORIENTED, INGENUITY QUALITY, UNITY AND COOPERATION, REAL INTEGRITY.